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Product Marketing Manager



Marketing & Communications, Product
Düsseldorf, Germany
Posted on Friday, July 21, 2023

Renesas is looking for pro-active and results-oriented 

Product Marketing Manager (f/m/d)

Based out of our Duesseldorf office

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.


To further strengthen our Automotive Digital Product Marketing Team (Automotive MCU) at our Duesseldorf location we are looking for a pro-active and results-oriented (Senior) Manager Product Marketing (f/m/d) to lead the market introduction of our next Generation Automotive MCU Products.

Your Role:

  • Act as global team leader to drive the market introduction of Renesas next generation MCU
  • Collection, definition, and close follow-up on Global customer requirements
  • Develop and drive market introduction plan (e.g., lead customers, lead market segment/ application, etc.) worldwide
  • Ensure availability and drive responsible departments for the complete “product package” (documentation, starter kits, flyer, software) for market introduction including training of the sales force for assigned products
  • Produce public marketing materials such as whitepapers, press releases, webinars, etc.
  • Work with internal marketing teams and design section to define and follow-up on roadmaps for Renesas microcontroller products
  • Work with internal 1st and 2nd level support teams for Renesas products
  • Coordination and effective information exchange with our Renesas Headquarter in Japan


Your profile:

  • Graduate in electronic engineering
  • Minimum 5 -6 years of experience in product marketing in semiconductor industry
  • Experience in the automotive market, understanding of Carmaker and Tier 1 requirements
  • Comprehensive knowledge of embedded Microcontrollers and Eco-systems
  • Good sense of understanding technical requirements and customer expectations
  • Strong communication skills, team-oriented and ability to work in a multicultural environment
  • Fluent in English (written and spoken) and German (preferable)
  • Work with software IT infrastructure and standard PC tools (MS-Office)
  • Ideally experience in:
    • Automotive system design and E/E architecture
    • Customer negotiations
    • Product definition and requirement management
    • Handling of complex technical RfQ’s in collaboration with key customers
    • MCU architecture / Networking
    • Functional Safety / Security
    • Embedded Software


Renesas Electronics Corporation (TSE: 6723) empowers a safer, smarter and more sustainable future where technology helps make our lives easier. A leading global provider of microcontrollers, Renesas combines our expertise in embedded processing, analog, power and connectivity to deliver complete semiconductor solutions. These Winning Combinations accelerate time to market for automotive, industrial, infrastructure and IoT applications, enabling billions of connected, intelligent devices that enhance the way people work and live. Learn more at renesas.com. Follow us on LinkedIn, Facebook, Twitter, YouTube, and Instagram.


Renesas’ mission, To Make Our Lives Easier, is underpinned by our company culture, TAGIE. TAGIE stands for Transparent, Agile, Global, Innovative and Entrepreneurial. Our goal is to embed this unique culture in everything we do to succeed as a company and create trust with our diverse colleagues, customers and stakeholders.


We are committed to creating a diverse culture where everyone is included and feels a sense of belonging. For more information, please read our Diversity & Inclusion Statement.